Privacy & Cookie Policy

Last updated on 30th August 2025

Welcome to Studio Genesis ("we," "us," or "our"). We are committed to protecting your privacy and being transparent about how we collect, use, and protect your personal information. This Privacy Policy explains how we handle your data when you use our website, services, or communicate with us.

1. Information We Collect

  • 1.1 Personal Information You Provide

    We may collect personal information that you voluntarily provide to us, including:

    • Name and contact details (email address, phone number, business address)

    • Business information (company name, website, industry)

    • Project requirements and specifications

    • Payment and billing information

    • Communication preferences

    • Any other information you choose to share with us through forms, emails, or consultations

  • 1.2 Information Collected Automatically

    When you visit our website, we may automatically collect:

    • IP address and general location information

    • Browser type and version

    • Device information (operating system, device type)

    • Pages visited and time spent on our site

    • Referring website information

    • Date and time of visits

  • 1.3 Cookies and Similar Technologies

    We use cookies and similar tracking technologies to:

    • Remember your preferences

    • Analyze website traffic and usage patterns

    • Improve user experience

    • Provide personalized content

    You can control cookies through your browser settings, though disabling certain cookies may limit website functionality.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • 2.1 Service Delivery

    • Providing our agency services (growth automation, email marketing, and other marketing/growth services)

    • Managing client projects and deliverables

    • Communicating about project status and requirements

    • Processing payments and managing billing

  • 2.2 Business Operations

    • Responding to inquiries and providing customer support

    • Improving our website and services

    • Analyzing usage patterns and website performance

    • Maintaining security and preventing fraud

  • 2.3 Marketing and Communications

    • Sending newsletters and marketing materials (only with your consent)

    • Sharing industry insights and service updates

    • Following up on inquiries and proposals

3. Legal Basis for Processing (UK GDPR)

Under UK GDPR, we process your personal data based on the following legal grounds:

  • Legitimate interests: For business operations, marketing, and website analytics

  • Contract performance: To deliver services you've requested

  • Consent: For marketing communications and non-essential cookies

  • Legal obligations: To comply with tax, accounting, and regulatory requirements

4. How We Share Your Information

We do not sell, rent, or trade your personal information. We may share your information in the following limited circumstances:

  • 4.1 Service Providers

    We may share information with trusted third-party service providers who assist us in:

    • Website hosting and maintenance

    • Email marketing platforms

    • Payment processing

    • Analytics and performance tracking

    • Project management tools

    • Automation platforms (n8n, Make.com, Zapier)

    These providers are contractually bound to protect your information and use it only for the specified purposes.

  • 4.2 Legal Requirements

    We may disclose your information if required to do so by law, legal process, or to:

    • Comply with legal obligations

    • Protect our rights and property

    • Ensure the safety of our users and the public

    • Investigate potential violations of our terms

  • 4.3 Business Transfers

    In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the business transaction, with the same privacy protections maintained.

5. International Data Transfers

As we work with clients globally (primarily in the USA) and use international service providers, your personal information may be transferred to and processed in countries outside the UK, including the United States. When we transfer data internationally, we ensure appropriate safeguards are in place, such as:

  • Adequacy decisions by the UK government

  • Standard contractual clauses approved by the ICO

  • Binding corporate rules or certification schemes

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against:

  • Unauthorized access or disclosure

  • Accidental loss or destruction

  • Malicious attacks

While we strive to protect your information, no method of transmission over the internet is completely secure. We cannot guarantee absolute security but are committed to maintaining industry-standard protections.

7. Data Retention

We retain your personal information only for as long as necessary to:

  • Fulfill the purposes outlined in this Privacy Policy

  • Comply with legal obligations

  • Resolve disputes and enforce agreements

Generally, we retain client information for 7 years after the completion of services for business and legal purposes, in line with UK business record-keeping requirements.

8. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

  • 8.1 Access Rights

    • Request a copy of the personal information we hold about you

    • Receive information about how we process your data

  • 8.2 Rectification

    • Request correction of inaccurate or incomplete information

    • Update your contact preferences

  • 8.3 Erasure (Right to be Forgotten)

    • Request deletion of your personal information (subject to legal obligations)

  • 8.4 Restriction of Processing

    • Request that we limit how we use your personal information

  • 8.5 Data Portability

    • Receive your data in a portable format

    • Request transfer of your data to another service provider

  • 8.6 Objection Rights

    • Object to processing based on legitimate interests

    • Opt out of marketing communications at any time

  • 8.7 California Residents

    If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including:

    • The right to know what personal information we collect and how it's used

    • The right to delete personal information

    • The right to opt-out of the sale of personal information (we do not sell personal information)

    • The right to non-discrimination for exercising these rights

    To exercise any of these rights, please contact us at hello@studio-genesis.com. We will respond within one month for UK GDPR requests and within 45 days for CCPA requests.

9. Cookie Policy

  • 9.1 What Are Cookies

    Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit our website. They help us provide you with a better browsing experience by remembering your preferences and understanding how you use our site.

  • 9.2 Types of Cookies We Use

    Strictly Necessary Cookies These cookies are essential for our website to function properly and cannot be disabled:

    • Session cookies that maintain your browsing session

    • Security cookies that protect against malicious activity

    • Load balancing cookies that ensure proper website performance

    Performance and Analytics Cookies We use these cookies to understand how visitors interact with our website:

    • Google Analytics - to track website usage, page views, and user journeys

    • Performance monitoring - to identify and fix technical issues

    • Conversion tracking - to measure the effectiveness of our marketing efforts

    Functional Cookies These cookies enhance your browsing experience by:

    • Remembering your preferences and settings

    • Storing your form information to avoid re-entering data

    • Enabling website features like contact forms and live chat

    • Remembering your cookie consent choices

    Marketing and Advertising Cookies With your consent, we may use marketing cookies to:

    • Track visitors from marketing campaigns

    • Provide relevant content based on your interests

    • Measure the effectiveness of our advertising

    • Enable remarketing to previous website visitors

  • 9.3 Third-Party Cookies

    Our website may use third-party cookies from:

    • Google Analytics - For website analytics and performance measurement

    • Google Ads - For conversion tracking and remarketing (if applicable)

    • Facebook Pixel - For social media marketing and tracking (if applicable)

    • LinkedIn Insight Tag - For professional marketing tracking (if applicable)

    • Email marketing platforms - For tracking email campaign effectiveness

  • 9.4 Cookie Consent and Management

    Initial Consent When you first visit our website, we will seek your consent for non-essential cookies through a cookie banner. You can:

    • Accept all cookies

    • Reject non-essential cookies

    • Customise your preferences

    • Learn more about our cookie usage

    Managing Cookie Preferences You can control cookies through your browser settings:

    Chrome: Settings > Privacy and Security > Cookies and other site data
    Firefox: Options > Privacy & Security > Cookies and Site Data
    Safari: Preferences > Privacy > Manage Website Data
    Edge: Settings > Cookies and site permissions

  • 9.5 Cookie Duration

    • Session Cookies: Automatically deleted when you close your browser

    • Persistent Cookies: Remain on your device for periods ranging from 24 hours to 2 years

    • Third-Party Cookies: Duration controlled by third-party privacy policies

  • 9.6 Impact of Disabling Cookies

    While you can disable cookies, please note that doing so may:

    • Prevent certain website features from working properly

    • Require you to re-enter information on each visit

    • Limit our ability to improve your browsing experience

    • Affect the functionality of contact forms and enquiry systems

    • Prevent us from measuring website performance and user experience

  • 9.7 Cookie Policy Updates

    We may update our cookie usage and this Cookie Policy from time to time. When we make significant changes, we will update this policy and may notify you through our website or by email.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected such information, we will take steps to delete it promptly.

11. Third-Party Links

Our website may contain links to third-party websites or services. This Privacy Policy does not apply to those external sites. We encourage you to review the privacy policies of any third-party sites you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will:

  • Update the "Last Updated" date at the top of this policy

  • Notify you of significant changes via email or website notice

  • Post the updated policy on our website

Your continued use of our services after any changes constitutes acceptance of the updated Privacy Policy.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: hello@studio-genesis.com
Response Time: We will respond to privacy-related inquiries within 30 days

For UK GDPR rights requests, we will respond within one month as required by law.
For California residents exercising CCPA rights, we will respond within 45 days as required by law.

This Privacy Policy is designed to comply with applicable privacy laws including GDPR, CCPA, and other relevant regulations. We recommend reviewing this policy periodically to stay informed about how we protect your information.